The Nintendo Land Mine

Nintendo Land Mine Toy

Gunpei Yokoi was a genius. Having joined Nintendo in 1965, he went on to create the Game & Watch handheld games, the Game Boy, and produced a large number of successful Nintendo games.

Yet the modern family-friendly image of Nintendo – who are reluctant to feature violence in any games for their systems – seems a long way from one of Gunpei’s early patents under Nintendo: the Nintendo Land Mine Toy.

Considering this was filed in 1969, when the number of US soldiers in Vietnam during the Vietnam War peaked at over half a million, it seems a little crude and insensitive by today’s standards, especially it’s juxtaposition with other innocent toys:

The toy of the present invention may be used […] as a kind of frightening device like a jack-in-the-box

The toy was recently quoted in a patent application for a “Anti-personnel device for war gaming exercises“. It seems now, as then, the simulation of the horrors of war is in demand.

Dan Zambonini

View posts by Dan Zambonini
Dan Zambonini is a co-founder at Eighty-Five Technologies Inc. Their most recent project is Docoh - SEC EDGAR Filings Search. He wrote A Practical Guide to Web App Success, the leading web application book. You can usually find him twittering on about something on Twitter at @zambonini.